Body By Your Clinic is a single-location medspa in Irving, Texas specializing in body contouring, facial rejuvenation, and wellness services. The practice was expanding into injectables with a newly hired nurse injector, opening a new service line that needed its own patient pipeline.
After generating only one new lead in January during a seasonal industry lull, the practice was operating without a formal marketing budget. They needed a way to generate qualified inbound leads without a significant upfront investment, and they needed infrastructure to support the upcoming injectable launch.
One lead in January. No marketing budget. They needed a system that could prove itself before they paid a dollar.
The practice implemented Opaline's personalized quiz on its website and promoted it via Instagram during a free promotional trial. The quiz gave prospective patients a structured way to explore treatment options, self-qualify based on their goals, and provide their contact information alongside clear treatment intent.
Within 2 weeks, the practice generated 13 qualified leads and converted one into a $3,300 package purchase, representing an 11x return on platform cost before the practice had paid a single dollar.
The quiz also provided structured inbound infrastructure ahead of the injectable launch, giving the team a repeatable system to build a book of business for the new service line. Every lead came with treatment interest, goals, and contact information, so the front desk knew exactly who to call and what to offer.
See how Opaline can drive qualified revenue for your practice.